About Us

We collaborate with businesses to unlock opportunities.

Mission

"To present Africa not as the \'next frontier\' but as an indispensable market for Japan and the world."

Vision

  • To become the best possible understanding partner of Africa’s allure, depth, and complexity
  • To accurately assess and convey Africa’s potential, which is often underestimated (or at times overestimated)
  • Ultimately, to become a one-of-a-kind global advisor for market entry and expansion in Africa

Values

  • Integrity:Unwavering integrity toward society, our clients, and ourselves
  • Professional:Relentless commitment to results
  • Ambition:Continuous learning driven by intellectual curiosity (polishing ourselves when we begin to rust)
  • Empathy:A steadfast commitment to walking alongside Africa and our clients

Company Profile

Company name
Africa Insight and Strategy Consulting (Pty)Ltd. (South Africa)
AIS Consulting Co., Ltd.(Japanese)
Date of Establishment
August. 2025
CEO & Partner
Yuriko Nomura
Location - Japan
2F-C, Shibuya Dogenzaka Tokyu Building 10-8, 1-chome Dogenzaka, Shibuya-ku, Tokyo, 150-0043, Japan GoogleMap
Location - South Africa
The Campus,Twickenham Building, Ground Floor, Corner Sloane and Main Road Bryanston, Johannesburg, 2021 GoogleMap
contact
https://africa-ais.com/contact-us

Members

CEO

Yuriko Nomura

  • Partner & CEO
  • South Africa

As a Principal of AAIC and Managing Director of the South Africa office, he is engaged in supporting market entry, strategy development, and investment assistance across the African continent.

Previously, he worked at KPMG FAS (Financial Advisory Services) as a manager in the Strategy department, where he led numerous market entry and M&A projects not only in Africa but also in Europe, the Americas, and Asia. He has supported clients across diverse industries including healthcare, transportation/mobility, agriculture, chemicals, manufacturing, e-commerce, and power. He has over 13 years of experience as a management and strategy consultant.

Before becoming a management consultant, he was involved in international development work in Tanzania, Africa.

He holds a Bachelor’s degree in Life Sciences and Cognitive Science from the University of Tokyo and earned an MBA from Bond University, Australia.

Our Team

Kazunori Nakamura

  • Partner & CLO / Head of Finance
  • Japan(Tokyo)

He passed the former Japanese bar examination in his third year at the University of Tokyo Faculty of Law. After graduation, he was appointed as a judge, primarily handling criminal and juvenile cases. During his tenure on the bench, he studied in the United Kingdom under the government’s program and completed an LL.M. degree. Upon returning to Japan, he joined the law firm Momoo, Matsuo & Namba, where he practiced corporate law and dispute resolution as an attorney. After gaining two years of legal practice, he transitioned into the financial industry, first as an analyst in the Investment Banking Division at Merrill Lynch Japan Securities, and subsequently, for approximately five years from 2016, as an analyst at a foreign investment fund, conducting corporate analysis and investment assessments of listed Japanese companies.

Leveraging his expertise in law and finance, he took on the role of CFO at a startup in 2021, overseeing IPO preparation and fundraising while managing day-to-day corporate operations. Currently, he serves as a “strategic advisor to CEOs,” supporting executive decision-making across legal, financial, and management strategy dimensions.

Since 2023, he has also been running a YouTube channel where he reviews and discusses articles from the Nikkei Shimbun. The channel now has over 110,000 subscribers and is particularly popular among business leaders and young professionals.

He graduated from the University of Tokyo, Faculty of Law, and holds an LL.M. from University College London. He is also a contributing author of Corporate Law through the Lens of Corporate Governance (2nd edition), published by Momoo, Matsuo & Namba.

Daigo Yamamoto

  • Consultant & Head of Operations
  • South Africa

After working as a system specialist, he relocated to South Africa in 2011 and founded Cal-Mo (Pty) Ltd. Since 2015, as Managing Director, he has overseen the entire personal care business—including manufacturing, education, and exports—for over 10 years. He has driven compliance with international regulations and expanded sales channels while managing local factories, logistics, and finance. Through implementing ERP systems and obtaining ISO certification, he established an integrated operation system that centrally manages production, inventory, and accounting.

Previously, he led M&A of South African companies and new company establishment in the U.S. while working for a Japanese venture firm. Based on business process improvement, he advanced business standardization and led development and integration of various systems, driving business growth from both strategic and technological perspectives.

Partner Companies

Ubuntu Strategic Insights

CEO

Shollay Ramlaul

  • South Africa

For over 25 years, she has demonstrated leadership in strategy and operations across diverse industries and regions. Prior to founding Ubuntu Strategic Insights, she served as Commercial Director for Southern Africa at BASF South Africa Ltd., where he spearheaded business development aligned with sustainability strategies, supported key market projects, and advanced digitalization initiatives. In addition, he held multiple external directorships, contributing to corporate governance.

Previously, as Country Cluster Head at BASF East Africa Limited, he led local management, successfully localizing leadership structures and driving business expansion in the East African region. In his roles as Head of Sales and Sales Manager, she enhanced customer experience and executed market strategies that fueled revenue growth.

In 2025, together with fellow BASF alumni, he co-founded Ubuntu Strategic Insights in South Africa, Kenya, and Ghana, launching market navigation and research services across Africa. In August 2025, the company signed an MOU with AIS Consulting.

Our Team

Walter Kashiri

  • South Africa

He served as Head of Customer Experience & Digitalization for the Africa region at BASF for one and a half years, where he distinguished himself as a digital business leader specializing in digital transformation and AI. With over 18 years of strategic business management experience in both B2B and B2C sectors, he has driven organizational growth through digital innovation, project management, and enhanced customer experience.

He has strong expertise in leveraging AI, big data, RPA, IoT, and blockchain to improve operational efficiency and transform business models. He holds an MBA with a specialization in Digital Transformation and AI.

Lewis Adera

  • Kenya

He dedicated over seven years to BASF Kenya, where he led business expansion in East Africa as a Market Development Specialist. Prior to joining BASF Kenya, he co-founded Cascabel Supplies Limited, a retail business established in Kenya.

He holds a Master of Arts in Entrepreneurship and Innovation from IU International University of Applied Sciences, Germany.

Aaron Fenul

  • Ghana

She serves as Principal of the Consulting Division at AAIC (Asia Africa Investment & Consulting) and Managing Director of the South Africa office, where she is engaged in market entry support, strategy development, and investment advisory across the African continent. She has been involved with the South Africa office since its establishment, building local networks while assessing market potential and identifying opportunities for Japanese companies across East, West, North, and Southern Africa.

Previously, she worked at KPMG FAS (Financial Advisory Services) as a Manager in the Strategy Division, leading numerous market entry and M&A projects not only in Africa but also across Europe, the United States, and Asia.She has supported clients in a wide range of industries, including healthcare, transportation/mobility, agriculture, chemicals, manufacturing, e-commerce, and energy, with over 13 years of experience as a management consultant.

Before her consulting career, he was engaged in international development work in Tanzania, Africa.

She holds a Bachelor’s degree in Life and Cognitive Sciences from the University of Tokyo and an MBA from Bond University in Australia.

She has spoken at seminars and webinars, including AAIC’s “How to Capture Business Opportunities in Africa” and “The Structure of the African Economy: Reciprocal Tariffs and AGOA.” At KPMG FAS, he authored the article “PSS × CVC Accelerating the Shift from Product Sales to Service Sales” and presented at the webinar “Essentials for Rebuilding Business Portfolios in the Post-COVID Era.”

Inquiries & Consultation

Inquiries & Consultation

Whether you need a fresh perspective or a comprehensive transformation, our team will support you at every step of the journey.

Afirca Insight and Strategy Consulting
Afirca Insight and Strategy Consulting
Afirca Insight and Strategy Consulting
Africa Insight and Strategy Consulting.